Community Highlight | The Akota Story


We believe that everyone - no matter who they are or where they’re from - deserves the opportunity to reach their full potential. Everything the Y does is in service of making sure people and communities thrive. That’s why when we received a corporate gift from Akota we wanted to learn more about them and their mission.

Akota is a new, mission-focused performance sportswear apparel brand and uniform manufacturer founded by athletes for athletes. They have a team of designers that produce the most cutting-edge products and uniforms and work with top manufacturing partners globally to ensure athletes have the best looks at the highest quality. What they’re most proud of is their commitment that 10% of proceeds go to direct re-investment in local youth sports programs in financial need with the goal of keeping more student-athletes on the field every year. Research shows a child’s involvement in sport helps them to improve their social interaction, increase their confidence, and improve their listening skills and general health.

Like the Y, they are excited to support the next generation of young athletes from all social and economic backgrounds. Owner, Jody Goehring, says “the Y and Akota are aligned with the mission of athletics and sports as a key driver of youth social-emotional development”. Their generous give-back program has helped ensure that more kids have access to and opportunity to play sports.

At the Y, we take immense pride in our work to strengthen communities and help all of us be our best selves. We provide a place to play, to learn, to be healthy, to eat well, and to give back. We recognize that our communities become stronger when we work together and partner with like-minded organizations that empower us to do good. Learn more about Akota by visiting



Ishmael Behrhorst
Digital Marketing Director
All opinions expressed here are those of their authors and/or contributors and not of their employer. Any questions or concerns regarding the content found here may be sent to

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